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Let's do thisA new kind of marketing partner, blending strategy, creativity, and execution for ambitious brands in the Middle East and beyond. CMO mindset. Creative excellence. Commercial Outcome
After 20+ years in marketing, working with hundreds of agencies, I knew something was missing. That's why I built RICH. One of the first CMO-led agencies, built for CMOs by one. The kind I always wished existed. Where commercial strategy meets bold creativity.
We plug into your team, or become it.
Mike Rich | Founder
CMO led with 20+ years experience
Human first, AI enhanced
We integrate with
your team or
become it.
Where world-class creativity fuses with commercial and wins!
We can build your in-house agency and manage it
We dig deep before
we make a move. We listen!
We turn insight
into strategy.
This is where thinking becomes visual.
Precision execution across every touch point.
We learn, refine, and repeat.
We learn, refine, and repeat.
Precision execution across every touch point.
CMO built, commercially focused
Strategy and growth come first. Creativity follows.
We plug into your team or become it.
Lean, fast, and brutally honest
Built for today’s world. AI-integrated, always on.
We can build your full in-house agency and manage it.
Built and run by creatives, lacks commercial depth
Creative-first, disconnected from commercial.
You’re just another account in their portfolio.
Slow processes, siloed, and layers of hierarchy.
Legacy systems, outdated thinking, resistant to change
Offers cookie-cutter services.
We’re not an agency. We’re your marketing team.
Senior talent, without full-time overhead
Plug in instantly or we can custom build your in-house agency and manage it.
Built for flexibility
Strategy + execution under one roof
Outside
perspective, inside
accountability
RICH delivers comprehensive marketing services, from branding to AI content, for all business sizes, offering fractional CMO support and strategic growth solutions.
Fractional CMO
Podcast studio
Start up / Small business subscription model
Consulting
In-house agency setup
Marketing audit
Social media
Lead generation
SEO / AIO
Email marketing
ABM marketing
Analytics
Creative concepts
Branding
Graphic design
UI/UX
Copywriting
Motion design & animation